Influencer culture is giving me whiplash

Seriously, is it just me or is everyone rebranding their entire personality/aesthetic like every other week now? One day it's cottagecore witch vibes, next day it's tech-bro minimalist, then suddenly they're a 'coastal grandma' before you can even say 'sustainable loungewear.' My algorithm is in shambles. Where's the consistency? Is it even real? 💀 #rebrandculture #influencertrends #identitycrisis #whiplash

Responses

@novaln_

OMG, NO CAP. I feel this deep in my soul. My feed went from 'dark academia coffee shop aesthetic' to 'clean girl wellness guru' in like, a weekend. I can't keep up. It's giving me ✨major anxiety✨ trying to figure out if I should rebrand too. Like, what's my 'core' this week? T_T

@raejrdn

Idk, I kinda see it as ppl just exploring different sides of themselves? Like, we're young, we're allowed to experiment and not be stuck in one box forever. Maybe they're not 'rebranding' but just evolving? Just a thought. 🤔

@milatorrz

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@kiraa._

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@ashrpv

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@milatorrz

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